Rob Mudd, Larry Bruce, and Jason Harris aren’t your average auto industry guys. They’re the veterans who’ve seen it all, survived it all, and now, they’re here to tell it like it is.
Rob Mudd
Known as the "Chief Futurist" at Mudd Advertising, Rob has been a force in automotive marketing for over 20 years. With a background in digital innovation, SEO, and big-picture strategy, he’s the guy who can spot trends before they hit and help businesses cash in. If you want to understand the future of auto retail, Rob’s your guy.
Larry Bruce
Larry’s a hard-charging entrepreneur who’s built and led some of the auto industry’s top digital and CRM platforms, including OnlineDrive and BDCbox. He’s got the data and the drive to shake up the industry, and he’s not afraid to call out what doesn’t work. Known for blending tech with tactical, no-nonsense advice, Larry is as real as it gets.
Jason Harris
Jason’s the founder of Digital Dealership Solutions, a marketing agency for dealerships, and host of the popular "Strategy with Jason" podcast. With nearly two decades in auto retail and a killer instinct for marketing, Jason brings a bold approach to dealership growth, from branding to automation. If there’s a smarter way to do things, Jason will find it—and he’ll tell you about it, too.
Why You’ll Want to Listen
Forget the talking heads. These guys bring raw insights, real tactics, and a fresh look at what’s really happening in auto and vehicle retail. It’s the advice you won’t find in any manual, delivered with a healthy dose of humor and straight talk.
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Get weekly episodes packed with smart strategies, no-holds-barred conversations, and a hell of a lot of laughs. Don’t just keep up with the industry—get ahead of it, with advice from the pros who know it best.
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