Robert Mudd, Larry Bruce and Jason Harris blast away at data wars in the automotive sector, focusing on dealers’ struggles with data control and licensing. It highlights the importance of understanding data rights, revealing that many dealers unknowingly buy back their own data from third parties. The discussion emphasizes the need for transparency and better practices, while also addressing the conflicting views on customer data ownership between dealers and OEMs. The conversation reflects on the industry’s shift towards digital solutions and AI on podcast episode 24 of The Dealercast – Old Guys kNOw Sh*#. 🎙️
For more on The Dealercast – Old Guys kNOw Sh*#, visit:
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Larry Bruce – https://ift.tt/7eInJOS
Jason Harris – https://ift.tt/drFwVYL
Robert Mudd – https://ift.tt/C1Lirba
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